My design approach was shaped early on by classical industrial design principles, where form, material, and utility are inseparable. In many ways, my goal is all about creating beautiful forms disguised as useful products. The process of applying the principles and meeting the goal remains both maddening and exhilarating at the same time.

Over the course of my career, I’ve had the opportunity to develop consumer products across a wide range of categories and retail environments. From early concept development through client presentation, manufacturing and holding the final product, I’ve always enjoyed the challenge of turning ideas into products that are visually compelling, practical, manufacturable, and commercially successful.